Marketing Tools

Powerful tools for marketing and communication

Schedule hourly, weekly, daily, monthly or yearly campaigns Email, SMS, MMS or social media campaigns Dynamic content insertion for personalised campaigns Build automatic chain of emails for specific forms Campaign creation tools - including media formatting Search engine optimisation tools Social media optimisation tools

Marketing Overview

Our websites are integrated marketing platforms. This means than everything is built around marketing and social media platforms as a priority.

Our page templates are designed to mimic social media platforms like Twitter or Facebook so when it comes to post from your website to other platforms everything is ready to go.

Simply create a new content box or website by pasting some text and maybe an image or video- and you are ready to go. Post immediately to any of your registered social media platforms and we do everything else.

Click "messages email" then "customers" and send. Done. That easy. It will be formatted for emails, the images or video attached and sent to your customers.

Click "messages MMS", "Staff" and send. Done. Images optimized for mobile MMS.

Or choose to schedule your posts to Facebook, emails, SMS and Twitter over the weekend while you are relaxing so it looks like you are still hard at work.

Most businesses now are paying for a social media manager and a web developer or outsourcing it. Our system will allow you to cut those costs down to nothing.

Email Marketing

Email marketing

Our free online email marketing system integrates with our content management system and our customer management to create an easy to use but powerful system.

You can for example create bespoke emails to be sent out with mark up for styled emails. Your images are even converted to code so that they will appear even when users have blocked images. You can use the same editor for the site as you do for emails to create well presented emails.

Email campaigns can of course measure responses to emails and those are gathered so you can monitor feedback.

Sending out emails to recipients can be done based on as many different client groups as you like. Contacts can be added to groups, groups can be added to groups.

Email marketing chains can also be created to respond to certain events such as users filling in a form, or registering a booking etc. Chains can be emails or SMS, web push, Twitter etc.

SMS & MMS Marketing

SMS & MMS marketing

Free online SMS service & MMS marketing is a real bonus. Although there are plenty of other platforms which offer SMS or MMS almost none include image editors and video editors which will optimize media for delivery on MMS.

Almost none offer the powerful contact management software and groups management to target your customers.

Please note we will always try and find the cheapest SMS prices available for our customers and simply charge a small fee for processing.

Web Push Notifications

Web push notifications

Web Push Notifications are notifications that appear on your mobile, tablet, laptop or desktop device. How they appear depends on your device.

Web push notifications appear on your home screen on a mobile as part of your notifications pull down list, while on a desktop they will appear in the bottom right corner of your screen to let you know a message has appeared.

Free online web push notification platforms are almost unheard of. But you get one included with your website - totally free.

You can target everyone who has requested to be notified of alerts or updates, or target specific groups. Web push can even be included in marketing campaigns.

Social Media

Social media

Our websites come with a free online social media posting and scheduling tool. You can post to any registered social media site directly along with media or have it link back to the website for cross promotion.

Of course as mentioned you can schedule social media posts to facebook, youtube, twitter, or email campaigns, sms messages etc.

The media posted to social websites is automatically prepared for the correct formatting required so its all taken care of.

If you post links back to your website then the page, or just the content box is published so that it loads perfectly for that social media site with the correct metadata, open graph tags.

SEO

SEO

Our content management system (cms) search engine optimization (seo), builds everything for you. Although the CMS system works from the database - everything is published to HTML pages so that it loads quickly and search engines and social media sites are able to display it correctly.

You have direct access to control over Open Graph information used by Google and other sites to determine how to display your business (such as telephone numbers, address etc).

Each page can have specific metadata assigned to it. In fact you can assign metadata from a page and content not even within the body copy. When a Google search engine spider comes along it will be shown the different body copy. This is important for custom designed pages which may have no text.

Of course all websites also come with Google Analytics so you can see how your site is performing, who, what, when, where and how users are interacting with which pages etc.

Media Optimisation

Media optimisation

Our free online media optimization tool allows for online video editing and image editing.

Videos are automatically transformed into the correct format mp4 for playing on mobile phones and desktop browsers, Android and Apple.

Our video encoder can output a vast array of effects, many different formats, layer effects, videos, images, and so much more.

Social media marketing campaigns

Free online social media marketing campaign tool

Free online social media marketing campaign tool create posts for every type of social media and post automatically including email, sms or MMS. A single content box from a page can be automatically converted into a campaign and sent to any of your registered social media pages with a single click - images will be automatically optimized, converted to the correct format, optimized for size where required, resized if needed and the same will be done with video.

Video's can even be posted to places like Soundcloud and the audio is automatically extracted and posted.

Campaigns can be run to harvest responses as well with keywords collected in responses and feed back emails or sms replies.

Single items can also be posted directly to preferred social media sites. So for example an image or video can be edited and then directly posted to your preferred site.

Schedule social media posts

Free online tool for scheduling social media posts

We offer a free online tool for scheduling social media posts with every website. This allows you to create social media posts and then schedule them to be posted at any time. These can of course also be repeated - daily, weekly, monthly etc.

Your scheduled posts can either have content such as text and media, or alternatively select a particular page section as the content for that post. This means you simply have to update that page and it will be sent out without you having to do anything else.

Scheduled posts can also be entire campaigns. This means that you can post to several social media sites, send out emails, and some sms messages with a a scheduled, and repeated, posting.

Dynamic Custom Content

Dynamic custom content

Personalized email campaigns or personalized SMS marketing and responses are made easy. Simply choose what you want to personalise in your forms such as [FIRST NAME] or [ADDRESS] or [LAST NAME] or [BIRTHDAY] or any other data about a contact and it will be inserted into the message.

This is also applies to the actual content of campaigns. For example you can schedule to send out the content of a particular page to a select group via email every Tuesday. Simply update that page with new content and it will be sent. You do not have to do anything else.